Pay-Per-Click (PPC) services

Pay-per-click judged on revenue, not clicks.

When you’re spending thousands of pounds a month on ads, you should be seeing more return than just an increase in traffic. At RedCore, we manage Google Ads, Shopping, and remarketing campaigns around the metrics that put money in your bank account.

Request a proposal

Tell us about your goals

We typically respond within a few hours.

Name

Company

Phone

Service

Budget

Your Message

We’ll only use your details to respond to your enquiry. See our privacy policy.

Tell us about your goals

We typically respond within a few hours.

Name

Company

Phone

Service

Budget

Your Message

We’ll only use your details to respond to your enquiry. See our Privacy Policy.

Call and speak to the team

0151 662 0210

We reply within the hour

hello@redcore.digital

Trusted by these brands

Fully managed Pay-Per-Click (PPC)

Know exactly what your ad spend is bringing in

The biggest challenge with PPC is your spend going up and your budget stretching thin without the returns you need to make it worthwhile. Your campaign can be saying all the right things, clicks and impressions increasing with a good CTR, but if you can’t determine how much revenue is being generated, something is missing.

At RedCore, your revenue is our priority even before you start working with us. With our PPC proposal you get an in-depth audit of your current campaign, what’s working well, where budget is being spent without returns, and a clear plan for how to get the most out of your PPC. There’s no obligation to purchase, you keep the proposal whether you decide to move forward or not.

When you work with us, you get:

A Google Ads certified team, managed in-house
Every campaign tracked to leads and sales
No budget wasted on clicks that never convert
Full management at every stage

AllMapsImagesNewsShopping

39x

ROAS for a student accomodation provider

Vista Square is a luxury student accommodation brand in Liverpool city centre. We ran their paid media from October 2025. Their ads generated 320 bookings and over £1.5 million in secured tenancy revenue.

OUR PROCESS

How our PPC delivers results

Audit and goals

We start by understanding your business, your margins and what a lead or sale is actually worth to you, then audit any existing account to see where you stand.

Research and strategy

We research the keywords, audiences and competitors that matter, and build a campaign structure designed around your commercial goals.

Build and tracking

We build the campaigns and set up proper conversion tracking first, so from the very first click we can measure what's driving real results.

Launch and optimise

We go live and get to work, testing ads, refining targeting and cutting waste, improving cost per lead week on week.

Scale

Once a campaign is returning, we scale it, putting more behind what works while keeping a firm hold on efficiency.

Report and refine

Clear reporting on leads, sales and return on ad spend, not vanity metrics, plus constant refinement as the results come in.

How we work

You’ll always know what we’re working on

One of the biggest complaints we hear about previous agencies is silence. You get your report once a month but you don’t know what’s being done in between, with slow or non-existent replies when you’ve got questions. We designed our processes to be different.

When you become a RedCore client you get access to a shared monday.com board for your account, giving you a live view of where things are up to.

You don’t have to wait for a monthly report to know where things stand. Log in whenever you like and see exactly what’s been done, what’s in progress and what’s next.

Your SEO campaignRedCore × your team

Live board

TaskOwnerStatusSign off

This month

Technical audit MD Done

Keyword research JP Done

On-page optimisation MD Done

Next month

Content programme DW Working on it Awaiting

Link building & digital PR SK Not started Awaiting

Monthly report JP Not started Awaiting

Campaign progress 0%

Try it: sign off this month's completed tasks to approve them and move the campaign forward.

Results we've delivered

Growth we've delivered through Pay-Per-Click (PPC)

Real businesses, real numbers.

New

Pumice & Willow

85% more bookings for a local hair clinic

New

Concept Projects Group

133% more qualified construction leads

New

RS Clare & Co Ltd

110% increase in qualified leads

New

Undisclosed

14.8m malware URLs removed from Google

Curo Skin

9.8x organic revenue in 12 months

ModuleCo Healthcare

50% increase in qualified website enquiries

Old Bank House Chocolates

174% increase in ecommerce sales

Northern Scaffolding

37% increase is website leads

Roger Black Fitness

Increasing online revenue by 287%

We Are Nations

279% increase in ecommerce revenue

Culture Shift

31% increase in demo bookings

Groom Hire

179% increase in appointment bookings

Client ROI

0 x

Brands grown

0 +

5 star reviews

0 %

Combined experience

0 +

Why Choose Us?

Your PPC needs an accountable approach

If you’ve run paid ads with a PPC agency before you probably already know what it looks like when things go well… and when they don’t. PPC is a big investment and it can be stressful and frustrating to see all the right things on paper but it’s not translating into revenue.

We’re not the biggest agency, but we think that works in your favour. It means the people managing your budget are the people you speak to, you’re not just another account being passed from pillar to post. We don’t make crazy promises that we can’t live up to. We’re consistent, honest, and just genuinely good at this, with the results and credentials to prove it.

Meet our team leaders

Dan Wiggins

Founder & Director

Jay Price

Managing Director

Meg Delamere

SEO Manager

Sam King

Lead Web Developer

Our Digital Marketing Agency

What's included with every account

Working with RedCore for your PPC services gives you access to these fundamentals as standard:

A dedicated point of contact who actively works on your account and knows it inside out
Proper conversion tracking so every pound spent is measured and you know which campaigns are generating leads and sales
A strategy built around the specifics of your business, we don’t take a template approach
Clear monthly reporting on leads, sales, and return on ad spend
No long lock-in contracts or hidden fees

WHY INVEST

The benefits of Pay-Per-Click (PPC) for your business

Managed properly, paid ads are the fastest way to turn budget into measurable revenue.

Instant visibility

SEO takes months. PPC puts you at the top of Google today. When you need leads now, nothing else moves this fast.

Only pay for results

You pay when someone clicks, not for the impression. Every pound is spent on a real person choosing to visit your site.

Precise targeting

Reach the right people, in the right place, at the right moment, by search term, location, device, even time of day.

Scale what works

Found a campaign that returns? Turn it up. PPC gives you a dial you can push the moment the numbers make sense.

Fast to test and learn

See what's working in days, not months. Quick feedback means quick improvement, and insight that sharpens the rest of your marketing.

Total visibility

With proper tracking, every pound is traceable to a conversion. You know your return, not a rough guess.

The honest comparison

SEO vs PPC: Where should your budget go?

Many businesses find a combination of SEO and PPC beneficial in their digital marketing. But it can depend on your industry, your long-term goals, and other factors.

SEO

Builds organic visibility around valuable searches
Can create an ongoing source of relevant traffic
Strengthens your website and content over time
Takes time and consistent investment to build

PPC

Instant visibility from day one
Precise targeting and full control
Test offers and search terms quickly
Stops the moment the budget does

If you need quick results, you’re launching something new and want to build traction for it, or you’re testing demand before you commit to something longer term, PPC is your best route. When you know there’s high search demand for your product or service and you’re ready to build a steady stream of customers over time, SEO makes sense for your goals.

Sometimes the answer is both. Sometimes it’s one. If you’re not sure we can look at your goals, margins and customer acquisition costs, then tell you where we think your budget is best spent.

Commercially focused Pay-Per-Click (PPC) services

Track what PPC is contributing to your business

Your PPC strategy should reflect what your business is trying to achieve. Clicks and conversions are useful metrics, but are those numbers reflecting what’s in your bank account?

At RedCore, we want to understand which campaigns, keywords and ads are generating valuable enquiries or sales, what those conversions are worth to you and where your budget is being spent without delivering results. We don’t just set up campaigns and leave them to run, we’re monitoring performance and seeing where we can optimise to get you the best return for your spend.

★★★★★

Great company Dan and the team have been working with us for the last 5 months would highly recommend very knowledgeable always on the other end no of the phone for any questions and queries that we have.

Chris O'Leary

Vista Square

the investment

The cost of our Pay-Per-Click (PPC) services

Pricing is dependent on your goals, objectives and internal requirements, here’s a rough guide on our packages:

Starter

Smaller budgets and local campaigns

£750/month

Google Ads search campaigns
Conversion tracking setup
Monthly optimisation
Monthly reporting

Most projects

Growth

Business scaling their paid spend

£1,500/month

Everything in Starter
Search, Shopping and remarketing
Landing page and conversion advice
Ongoing testing and scaling

Scale

Larger, multi-channel accounts

£3,000/month

Everything in Growth
Full multi-channel management
Advanced tracking and attribution
Priority delivery and strategy

Want a figure for your project? Try the cost calculator or request a proposal.

industries

Pay-Per-Click (PPC) for your sector

We work across sectors, with deep experience where buyers research online before they buy.

let's talk

Ready to grow your business through search?

Tell us where you are now and where you want to get to. We’ll come back with a proposal built around your goals, not a template. No pressure, no obligation.

WHAT CLIENTS SAY

From businesses that trust us with their growth

    
 
 
      Posted on Google  
   Georgia Terry 
 
 
 Trustindex verifies that the original source of the review is Google. I have been working closely with RedCore Digital for a number of years now. Firstly, in my role as Head of Marketing at Pleavin Power, they supported with a full website redesign and made a significant impact on website traffic.

Now running my own business, I work closely with RedCore and several of my clients as they come as my first recommendation. Their team are pro-active, straight to the point and supportive in all areas of SEO and Web Design. I would highly recommend them to anyone looking for support.
  
 
     Posted on Google  
   Scott Mordue 
 
 
 Trustindex verifies that the original source of the review is Google. Redcore provide us with SEO, web design and digital services. They have been very thorough from the beginning and they have delivered some fantastic results for our website.  The communication has been excellent and their planning and reporting has been great.  We are in a much better position than when we started - thanks to Jay and Dan.  Keep up the good work!
  
 
     Posted on Google  
   S V 
 
 
 Trustindex verifies that the original source of the review is Google. A highly specialised team of web development and SEO engineers who go above and beyond for any company.

I run a small Liverpool-based trichology business and now have a much more user-friendly and interactive website thanks to these guys.

It doesn’t just end there either, they help optimise your Google workspace and SEO build to its max capabilities.

You won’t regret choosing these guys! They’re up there with the best out there.
  
 
     Posted on Google  
   Chris BPL 
 
 
 Trustindex verifies that the original source of the review is Google. Great company Dan and the team have  been working with us for the last 5 months would highly recommend very knowledgeable always on the other end  no of the phone for any questions and queries that we have
  
 
     Posted on Google  
   Curo Skin 
 
 
 Trustindex verifies that the original source of the review is Google. Have worked with RedCore since August and they've really improved our organic reach across Google. Jay and the team have been a pleasure to work with and always ensure the work is done when they say it will be, which is rare these days.

Highly recommend for any businesses looking to grow their reach and increase visibility. 10/10
  
 
     Posted on Google  
   Ryan Warburton 
 
 
 Trustindex verifies that the original source of the review is Google. I’ve worked with Dan & Jay for 8 months in their partnership with Pleavin Power. They’re great people, knowledgeable, always happy to jump on a call, and happy to look into any issues we have…highly recommend
  
 
     Posted on Google  
   Katie 
 
 
 Trustindex verifies that the original source of the review is Google. Redcore are excellent to work with. Working closely with Dan and Jay is always a pleasure - they’re professional, reliable and easy to communicate with.
  
 
     Posted on Google  
   Merrill Holman 
 
 
 Trustindex verifies that the original source of the review is Google. Working with the team at RedCore was a real pleasure. They helped us shape a strong SEO strategy, improve our online visibility, and provided clear reporting from the very start. Dan and Jay took a genuine interest in getting to know our business and goals, and delivered everything with such a warm, friendly, and professional approach. I’d happily recommend RedCore to anyone looking for SEO expertise and would love to work with them again in the future!
  
 
     Posted on Google  
   Sam Scott 
 
 
 Trustindex verifies that the original source of the review is Google. We’ve really enjoyed working with the team at RedCore. From day one, Dan, Jay and Ellen have been very easy to work with, proactive, and genuinely interested in understanding our business and goals. They’ve helped us strengthen our SEO strategy and improve our online visibility, and it’s been great to see the results coming through.

We’d definitely recommend RedCore to anyone looking for reliable SEO support.
  
 
     Posted on Google  
   Ema Staraite 
 
 
 Trustindex verifies that the original source of the review is Google. “We’ve been really happy with the support from RedCore. The team are knowledgeable, approachable, and always quick to respond. They helped us improve our SEO presence and provided clear reporting so we could see the progress being made. Dan and Jay made everything straightforward and easy to understand, which we really appreciated. Would definitely recommend RedCore to anyone looking for SEO expertise.”

FAQs

Other people asked us, so you don't have to

How much does PPC management cost?

The cost of PPC management depends on the size and complexity of your campaigns, the platforms you’re advertising on and how much ongoing optimisation your account needs. Your advertising budget is separate from the management fee paid to RedCore.

We’ll recommend an approach based on your business goals and budget, not just encourage you to spend more on ads.

How much should I spend on Google Ads?

There’s no universal Google Ads budget that works for every business. The right level of spend depends on factors such as your industry, target audience, average customer value, conversion rate and the cost of your chosen keywords.

We’ll help you understand what your budget can realistically achieve and where your ad spend is going, so you’re not investing money without knowing what it’s producing.

How quickly can PPC deliver results?

PPC can start generating traffic and conversions as soon as your campaigns are live, but it takes time to gather enough data to understand what’s working and optimise performance.

We’ll monitor the data, identify opportunities to improve and focus on making your ad spend work harder over time.

Will you track conversions from my PPC campaigns?

Yes, we’ll set up and monitor conversion tracking so we can understand what happens after someone clicks an advert.

This gives us a clearer picture of which campaigns, ads and keywords are generating meaningful actions, rather than judging performance purely on traffic.

Can you manage PPC campaigns that another agency has set up?

Yes, if you’ve already got Google Ads campaigns running, we’ll review the existing account before making recommendations.

We’ll look at what’s working, what’s wasting budget and where there are opportunities to improve. You don’t necessarily need to start again from scratch just because you’re changing agencies.

Call and speak to the team

0151 662 0210

We reply within the hour

hello@redcore.digital

Vista Square

39x ROAS for student accommodation

Groom Hire

179% increase in appointment bookings

Concept Projects Group

133% more qualified construction leads

Pay-Per-Click (PPC) services

Pay-per-click judged on revenue, not clicks.

Tell us about your goals

Tell us about your goals

Trusted by these brands

Fully managed Pay-Per-Click (PPC)

Know exactly what your ad spend is bringing in

39x

ROAS for a student accomodation provider

OUR PROCESS

How our PPC delivers results

Audit and goals

Research and strategy

Build and tracking

Launch and optimise

Scale

Report and refine

How we work

You’ll always know what we’re working on

Results we've delivered

Growth we've delivered through Pay-Per-Click (PPC)

Pumice & Willow

85% more bookings for a local hair clinic

Concept Projects Group

133% more qualified construction leads

RS Clare & Co Ltd

110% increase in qualified leads

Undisclosed

14.8m malware URLs removed from Google

Curo Skin

9.8x organic revenue in 12 months

ModuleCo Healthcare

50% increase in qualified website enquiries

Old Bank House Chocolates

174% increase in ecommerce sales

Northern Scaffolding

37% increase is website leads

Roger Black Fitness

Increasing online revenue by 287%

We Are Nations

279% increase in ecommerce revenue

Culture Shift

31% increase in demo bookings

Groom Hire

179% increase in appointment bookings

Why Choose Us?

Your PPC needs an accountable approach

Meet our team leaders

Dan Wiggins

Jay Price

Meg Delamere

Sam King

Our Digital Marketing Agency

What's included with every account

WHY INVEST

The benefits of Pay-Per-Click (PPC) for your business

Instant visibility

Only pay for results

Precise targeting

Scale what works

Fast to test and learn

Total visibility

The honest comparison

SEO vs PPC: Where should your budget go?

SEO

PPC

Commercially focused Pay-Per-Click (PPC) services

Track what PPC is contributing to your business

Chris O'Leary

the investment

The cost of our Pay-Per-Click (PPC) services

Starter

£750/month

Most projects